• Introduction
• How Mobile Apps Add Value into Our Lives?
• Challenges and Opportunities for Businesses
• Why Would You Create Mobile Experiences?

Operating Systems and Platforms

• Operating Systems and Platforms Overview
• Mobile Operating Systems
• IPhones Vs Android

Mobile Application Interface Design

• Mobile App Design
• Responsive Design
• Adaptive Design: Designing for Mobile Screen

Multiple Platforms “Write Once, Target All” Frameworks

• Multiple Platforms
• Approaches
• Best Cross Platform Mobile Development Tools

Basic Stages of App Production

• How to Build an App?

Discoverability

• Go Cross-Channel
• Leverage In-Store Signage of Your Real Estate and of Partners
• Use Email Marketing and Website
• Create a Dedicated Page on Your Website for Your App
• Encourage Your Customers to Spread the Word
• Mobile Web and Event-Based Promotions
• Beacons to Notify Nearby Audiences
• Things to Keep in Mind
• Areas of User Interface That Help with Discoverability

Considerations and Managing App Delivery

• Considerations
• Mobile App Delivery Options

Territories and Localisation

• Overview
• App Store Localisations
• How to Use App Store Connect?

Kony Visualiser

• Introduction to Kony Visualiser
• Create a New Project
• Main Interface and Properties Panel
• Flex Container and Position Widget
• Flex Properties
• Adding a Button and Configuring Action
• Explore and Setup Widget
• Publish and Preview App